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whether in a traditional wedding or a modern celebration, wedding dresses and gowns are important ritual symbols. they represent symbols of love and major milestones in life. with the development of society and the continuous changes in the consumer market, people's pursuit of quality of life and happiness has become more intense. as an important ceremony in life, weddings also reflect people's desire for love and life.

however, as the economic situation changes, people's confidence in consumption is also constantly changing. amid the fluctuations in the economic environment and changes in market demand, how to increase consumption willingness and how to stimulate consumption have become important issues at the moment.

in recent years, with the development of society and changes in people's consumption habits, people's pursuit of quality of life and happiness has become more intense. as an important ceremony in life, weddings also reflect people's desire for love and life.

when people choose wedding dresses, they often consider a variety of factors, including style, price, brand, etc. as the times change, people's needs for weddings have also changed. traditional wedding forms continue to evolve, and new forms are gradually emerging, such as theme weddings, outdoor weddings, and so on.

in addition, people's concept of consumption is also constantly changing, from simply satisfying needs to pursuing experience upgrades. when purchasing goods and services, people pay more attention to the quality of products, service quality and brand influence.

** how to increase consumption intention? how to stimulate consumption? **

in order to stimulate consumption, government departments have also taken some measures. for example, the government can improve residents' quality of life by improving infrastructure construction, thereby stimulating consumption potential. at the same time, the government can also encourage consumption by strengthening market supervision, maintaining fair competition, and creating a safe and secure consumption environment.

however, we cannot ignore the complexity of the consumer market. consumption is not just a simple need satisfaction, it requires consideration of various factors. for example, the impact of people's expectations for the future and the economic situation cannot be ignored.

ultimately, how to increase willingness to consume and how to stimulate consumption requires the government, enterprises and consumers to work together to jointly promote the healthy development of china's economy and create a better future.