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in the past, the electric vehicle market was full of competition in "price wars" and "marketing wars." in order to attract consumers' attention, car companies resorted to flashy price wars and aggressive marketing campaigns. however, this competition did not bring real results. breakthrough. car companies have hit a trough, but they have not given up. they began to realize that technology was the ultimate deciding factor.

"xpeng motors wants to become a global ai car company" - this sentence was he xiaopeng's declaration at the mo3 launch conference. this is a technology war, a war that goes beyond competition in the traditional sense.

technological breakthroughs are like a powerful rocket, pushing electric vehicles to new heights. nowadays, technology has become a must-talk topic for car companies. whether it is byd, ideal, new energy vehicle companies or smart car solution companies, they are all working hard to explore technological routes and find the next breakthrough point. from battery life to autonomous driving technology, from in-car intelligent interaction to ai onboarding, these areas are developing rapidly and bringing new market opportunities.

however, the battlefield of technology war is not a one-sided competition. in order to stand out in the market, companies must continue to innovate and bring real value experiences to consumers. this is not just a price war, but also a combination of technology war and value war.

in the future, technology will become a key factor in determining the development direction of new energy vehicles. technologies such as hybrid technology, solid-state batteries and hydrogen fuel cells are being explored, and these are technology swamps with huge potential for future development.

on the track, the wheels keep spinning, and every turn means new challenges and opportunities. advances in technology will bring new possibilities to electric vehicles. it will change the way we travel and shape a new future.